Advertise in the Record
Display | Classified | Tear sheets | Sizes
As a service to our readers, we provide advertising space to Adventist Church and church-related organizations and businesses that provide products or services in harmony with the mission and beliefs of the Seventh-day Adventist Church.
Ads must be in good taste and represent businesses and organizations with excellent reputations. The Southwestern Union Record reserves the right to refuse or discontinue any advertisement at any time, and reserves the right to edit ads to comply with editorial policies.
The Record does not provide billing or collection services. All ads must be paid in advance. Ads will not be published until payment is received.
2013 Publication Rates
Ad Size: |
Price: |
Cost per 1,000: |
Cost per household: |
| Outside Back Cover | $2,550 | $75.00 | 7.5¢ |
| Full Page | $2,050 | $60.29 | 6.0¢ |
| Half Page | $1,275 | $37.50 | 3.8¢ |
| Quarter Page | $775 | $22.79 | 2.5¢ |
| Display Column Inches | $85 | $2.50 | 0.25¢ |
| Classified Ads | $40 | $1.18 | 0.12¢ |
<Ad rates and sizes>
Refer to the table below for display ad rates and sizes. Note that the trimmed size is the actual size of a page. The bleed size has 1/4 inch of bleed added to each side. "No bleed" size represents an ad that fits inside the margins of the page. Critical content and text should be kept at least 1/4 inch inside of the trim area so that it will not risk getting trimmed off.
Display ad sizes and rates
Ad Size: |
Width: |
Height: |
Price: |
| Outside Back cover | $2550 | ||
|
no bleed |
7 5/8 in. | 8 3/8 in. | |
|
bleed |
8 5/8 in. | 8 7/8 in. | |
|
trimmed 3 sides |
8 1/8 in. | 8 5/8 in. | |
| Full page | $2,050 | ||
|
no bleed |
7 in. | 9 1/4 in. | |
|
bleed |
8 5/8 in. | 11 1/8 in. | |
|
trimmed 3 sides (actual page size) |
8 1/8 in. | 10 5/8 in. | |
| Half Page | $1275 | ||
|
vertical |
3 7/16 in. | 9 1/4 in. | |
|
horizontal |
7 in. | 4 1/2 in. | |
| Quarter Page | 3 7/16 in. | 4 1/2 in. | $775 |
| Display Column Inches | 1 5/8 in. | up to 9 in. | $85 per inch* |
*Or fraction thereof
Display Ads
<How to place a display ad>
- Send an insertion order
- Submit your ad
- Transfer method
- Format
- Ad rates and sizes
- Discounts
- Deadlines
Send in an insertion order. Print and fill out an insertion order form and send it along with your payment by the 23rd of the month, five (5) weeks before the issue date for which the ad is scheduled. View the deadlines below for reference.
Southwestern Union Record
Attn: Advertising Manager
Delivery: 777 S Burleson Blvd
Mail: P.O. Box 4000
Burleson, TX 76097
Submit your advertisement. All ads must be received by the Southwestern Union Record office at least by the 23rdth of the month, five (5) weeks before the issue date (see the deadline table below).
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<Transfer method>
Electronic transfer through email provides the quickest and easiest way to submit your ad to the Record office. File size is not an issue. Simply email your ad to djones@swuc.org.
FTP is also available. Call 817.295.0476 or email djones@swuc.org for FTP information.
If you have problems transfering your ad electronically, call the Record office for assistance: 817.295.0476.
You can also mail your ad on a PC-compatible CD to the delivery address listed above.
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<Format>
We accept ads in a variety of formats, but to ensure the best results, we recommend press-ready (high resolution with fonts embedded) PDF files in CMYK color mode or print/press resolution (minimum 300 DPI) TIFF, JPEG, or EPS files. When submitting a PDF, please make sure that all fonts are embedded when including unrasterized text.
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<Ad rates and sizes>
Refer to the table below for display ad rates and sizes. Note that the trimmed sizes is the size of a page. The bleed size has 1/4 inch of bleed added to each side. No bleed size represents an ad that fits inside the margins of the page. Critical content and text should be kept at least 1/4 inch inside of the trim area so that it will not get trimmed off.
Display ad sizes and rates
Ad Size: |
Width: |
Height: |
Price: |
| Outside Back cover | $2550 | ||
|
no bleed |
7 5/8 in. | 8 3/8 in. | |
|
bleed |
8 5/8 in. | 8 7/8 in. | |
|
trimmed 3 sides |
8 1/8 in. | 8 5/8 in. | |
| Full page | $2,050 | ||
|
no bleed |
7 in. | 9 1/4 in. | |
|
bleed |
8 5/8 in. | 11 1/8 in. | |
|
trimmed 3 sides (actual page size) |
8 1/8 in. | 10 5/8 in. | |
| Half Page | $1275 | ||
|
vertical |
3 7/16 in. | 9 1/4 in. | |
|
horizontal |
7 in. | 4 1/2 in. | |
| Quarter Page | 3 7/16 in. | 4 1/2 in. | $775 |
| Display Column Inches | 1 5/8 in. | up to 9 in. | $85 per inch* |
*Or fraction thereof
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<Discounts>
There are two types of discounts available to display advertisers. You may only apply one discount per ad.
- Frequency Contract—A 15% discount is available to advertisers who agree to advertise 10 times in one year, and a 10% discount for 4 or more times in one year. Advertising must be inserted within one calendar year to earn the frequency discount rates.
- Southwestern Union—A 10% discount is available to members and institutions located within the Southwestern Union territory.
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<Deadlines>
The deadline for submitting your insertion order, payment, and advertisement is the 23rd of the month, five (5) weeks before the issue date. Please include your payment with your insertion order, and be sure your ad arrives here by the deadline. Refer to the table below for easy reference.
Monthly Display Ad Deadlines
Issue |
Ad/Space Reservation/Payment |
| January | Nov. 23 |
| February | Dec. 23 |
| March | Jan. 23 |
| April | Feb. 23 |
| May | Mar. 23 |
| June | Apr. 23 |
| July | May 23 |
| August | Jun. 23 |
| September | Jul. 23 |
| October | Aug. 23 |
| November | Sep. 23 |
| December | Oct. 23 |
| January | Nov. 23 |
| February | Dec. 23 |
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Classified Ads
Adventist church members, member organizations, and Adventist-owned businesses may submit classified ads to Southwestern Union Record.
Note: Classified Ads are published on the Web site each month. If you DON'T want your ad included online, please indicate this in your correspondence. The Record does not provide billing or collection services. All ads must be paid in advance. Ads will not be published until payment is received.
<How to place a classified ad>
E-mail your classified ad to djones@swuc.org
Mail your check to the address listed below:
Southwestern Union Record
Attn: Advertising Manager
Delivery: 777 S Burleson Blvd
Mail: P.O. Box 4000
Burleson, TX 76097
Tel: 817.295.0476
If you have never placed a classified ad in the Southwestern Union Record before:
First-time advertisers located within the Southwestern Union (Arkansas, Louisiana, New Mexico, Oklahoma, and Texas) will need a letter from their local church pastor vouching for their church membership. First-time advertisers located outside the Southwestern Union will need a letter from their local conference office verifying church membership. This letter should be scanned and e-mailed along with the classified ad or mailed with payment to the address listed above.
<Ad rates>
- $40 for 50 words or less
- Maximum of 50 words accepted
- $15 additional for ads placed in a box
<Deadlines>
The deadline for submitting your classified ad, check, and verification letter (if applicable) is the 25th of the month, five (5) weeks before the issue date. Refer to the table above for easy reference.
Advertising Tear Sheets
PDF files below include all spreads from the Record that included display advertisements for each given month. PDFs open in a new window. To download, right-click and select "Save Link As..." or "Save Target As...". If you have any questions, please e-mail djones@swuc.org.
- May 2013 (PDF: 5.5 MB)
- April 2013 (PDF: 5.4 MB)
- March 2013 (PDF: 4.4 MB)
- February 2013 (PDF: 5.6 MB)
- January 2013 (PDF: 4.7 MB)
- December 2012 (PDF: 4.9 MB)
- November 2012 (PDF: 4.6 MB)
- October 2012 (PDF: 4.5 MB)
- September 2012 (PDF: 5.2 MB)
- August 2012 (PDF: 4.1 MB)
- July 2012 (PDF: 4.2 MB)
- June 2012 (PDF: 4.0 MB)
- May 2012 (PDF: 4.3 MB)
- April 2012 (PDF: 3.2 MB)
- March 2012 (PDF: 3.7 MB)
- February 2012 (PDF: 4.0 MB)
- January 2012 (PDF: 3 MB)
- November-December 2011 (PDF: 3.6 MB)
- October 2011 (PDF: 3.99 MB)
- September 2011 (PDF: 2.88 MB)
- August 2011 (PDF: 3.06 MB)
- July 2011 (PDF: 3.0 MB)
- June 2011 (PDF: 3.9 MB)
- May 2011 (PDF: 2.8 MB)
- April 2011 (PDF: 2.7 MB)
- March 2011 (PDF: 2.7 MB)
- February 2011 (PDF: 2.5 MB)
- January 2011 (PDF: 2.3 MB)
- December 2010 (PDF: 2.7 MB)
- November 2010 (PDF: 2.5 MB)
- October 2010 (PDF: 2.8 MB)
- August/September 2010 (PDF: 3.1 MB)
- July 2010 (PDF: 3.4 MB)
- June 2010 (PDF: 2.9 MB)
- May 2010 (PDF: 2.8 MB)
- April 2010 (PDF: 2.9 MB)
- March 2010 (PDF: 2.0 MB)
- February 2010 (PDF: 1.8 MB)
- January 2010 (PDF: 2.7 MB)




